AlphaKOR Group

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AlphaKOR can increase revenue with digital marketing, decrease expense with IT services, and increase efficiency with custom software and platforms.

NOT YOUR SUGAR MAMAS

 

100% PLANT BASED, NUTRIENT RICH, SINGLE ORIGIN CHOCOLATE

 

We believe in food that elevates the way you feel. No added junk. No weird substitutes. EVER. Because who’s got time for that? Just powerful ingredients with your health and the planet in mind.

WE WANT TO CHANGE THE FOOD INDUSTRY AND WE’RE STARTING WITH CHOCOLATE THAT IS:

  • Cold Pressed
  • Anti-Oxidant Rich
  • Non-GMO Project Verified
  • USDA Organic
  • Gluten Free
  • Vegan Verified

Not Your Sugar Mamas has created a business model that values the importance in environment, lifestyle & community; while promoting the various health benefits of consuming high-grade cacao. It is truly a product of utmost quality and integrity and one we are proud to work alongside.

GOALS

To create an online presence of the brand with both consumers & wholesale retailers in mind

Design a strong visual representation of the brand identity and product catalog

Integrate a SEO strategy to increase online visibility & value of the site

To enter Not Your Sugar Mamas into the ongoing discussion surrounding the important of organic chocolate and it's impact on health, lifestyle and community.

mobile website design for ecommerce

STRATEGY

To reach the goals of Not Your Sugar Mamas, AlphaKOR created a website based on four key strategic pillars: design, functionality, build & content.

Design: AlphaKOR ensured a strong brand identity throughout the entirety of the web development process with the use of organic, fair trade chocolate product imagery, sans-serif font(s), Not Your Sugar Mamas logo(s) and packaging, reputable brand voice and the pink and chocolate brown brand colors.

Functionality: AlphaKOR integrated a sitemap allowing Not Your Sugar Mamas to have all information desired while not sacrificing ease of navigation for both mobile and desktop visitors. Each aspect of the site’s dichotomy is there for a purpose, ensuring a value driven proposition to whomever visits the site. Navigation used: Shop, About, Cookbook, Chocolate Superfood, Where to buy, Follow.

Build: AlphaKOR considered all aspects of the site build throughout development; including: site speed, SEO integration, anti-virus protection and reliability. AlphaKOR invested in top of the line Ecommerce functionality for an easy, user friendly purchase experience.

Content: AlphaKOR generated each content piece with its intended chocolate consumer or wholesale retailer in mind, while giving Not Your Sugar Mamas an easy way to continually update the site with additional content moving forward. It was important to us that we deliver quality content that is on par with the Not Your Sugar Mamas Organic, fair trade product.

Not Your Sugar Mamas now has an online presence that properly represents who they are, what they do and why they do it. It was a pleasure collaborating with them to bring notyoursugarmamas.com to life!